Despite a poor economy, Fort Ticonderoga saw an increase in contributions in 2011. Buoyed by a new program, the Fort Ticonderoga Fund, donations to the 100-year-old fort and museum jumped 12 percent last year to $600,327. The number of donors also increased by 14 percent.
Despite a poor economy, Fort Ticonderoga saw an increase in contributions in 2011.
Buoyed by a new program, the Fort Ticonderoga Fund, donations to the 100-year-old fort and museum jumped 12 percent last year to $600,327. The number of donors also increased by 14 percent.
“We are especially grateful to the staff and the greater Ticonderoga community who contributed to Fort Ticonderoga last year,” said Sandy Morhouse, vice president of the Fort Ticonderoga Association and Fort Ticonderoga Fund co-chair. “Our donors responded generously in 2011 and increased their giving at a time when there is intensified competition for charitable dollars and the condition of the economy has challenged our supporters.”
The Fort Ticonderoga Association, a private non-profit organization that operates Fort Ticonderoga, established the Fort Ticonderoga Fund in 2011. It marked the first time the organization had a structured annual giving program. The 2011 Fort Ticonderoga Fund was co-chaired by Morhouse, a Ticonderoga resident, and Kitty Pell of Boston.
“While there were significant challenges to overcome in 2011, I am very pleased by Fort Ticonderoga’s results as they show that Fort Ticonderoga’s compelling mission is resonating with our supporters,” said Beth Hill, Fort Ticonderoga executive director. “In addition, site-specific and unique interpretive programs, the new internationally acclaimed Art of War exhibit, and a strong marketing strategic plan which highlighted the new America’s Fort brand, repositioned Fort Ticonderoga as a national must-see destination.”
Fort Ticonderoga attracted 70,378 visitors in 2011. Attendance was about the same was in 2010, Hill said.
“The results were achieved in the midst of expected challenges including a severe winter, significant flooding in the Lake Champlain region in the spring and a hurricane in the late summer which devastated the entire region,” Hill said. “In spite of these challenges and a national downward visitation trend at historic sites, visitation to Fort Ticonderoga remained flat for 2011 at 70,378 visitors.”
Peter Paine, Fort Ticonderoga Association president, said the establishment of the Fort Ticonderoga Fund was an important step for the fort.
“Trustee giving led the way, both in a total commitment which increased 15 percent in 2011, and by making pledges early in the drive, permitting us to announce a ‘nucleus fund’ over $300,000 at the fort’s midsummer gala in July,” he said.
The Fort Ticonderoga Fund included the “Fort-ifier” program, which used a committee of local volunteers and fort advocates to contact potential donors.
“This group made an important impact on the success of the campaign,” said Anne McDonald of Ticonderoga, co-chair of the “Fort-ifier” committee. “Volunteers personally contacted over 100 prospects in the community and secured 87 commitments totaling $32,745.”
Fort Ticonderoga is a private not-for-profit historic site and museum. Accredited by the American Association of Museums, Fort Ticonderoga offers programs, historic interpretation, tours, demonstrations and exhibits throughout the year and will be open for daily visitation May 18 through Oct. 18, 2012.
Information on Fort Ticonderoga and a schedule of activities are available online at www.Fort-Ticonderoga.org or by calling 585-2821.