NORTH CREEK - Area retailers have implemented a "value added incentive" to encourage pre-holiday business in local stores and restaurants.
The goal of the project is to encourage potential costumers to come to North Creek for holiday shopping. Specifically, the program has taken the form of a drive, shop and dine program. With every purchase from local retailers, customers will receive a sheet of coupons good at area restaurants for lunch and dinner.
"This is the first time we have tried something like this," said Hudson River Trading Co.'s owner Laurie Prescott Arnheiter. "With the holiday season fast approaching, retail stores are looking for innovative tactics to stand out in the sea of choices."
Arnheiter hopes to promote the importance and benefits of shopping locally in a small town that values and welcomes the business.
Local restaurants were very receptive to the idea of working with retail stores to draw business to the community. "It's a win win all the way around," said Arnheiter.
In addition to lunch and dinner coupons, shoppers will receive savings on beer and wine purchases at venues including bar Vino & bar Vino cellars.
The program has commenced and coupons are valid through Dec. 24.
Participating restaurants include Trappers Tavern at the Copperfield Inn, Laura's Tavern & Laura's Upstairs, Andie's Restaurant at Smiths, Common Roots, Caf Sarah, Ski Bowl Cafe, Black Mountain Restaurant and bar Vino & bar Vino cellars.