LAKE GEORGE - Mayor Robert M. Blais urged Lake George Village residents to spend at least $25 locally Saturday, Sept. 25, in conjunction with a promotion to support Main Street businesses across New York State during this stubborn economic downturn.
This "$25 on the 25th" campaign is being jointly sponsored by the New York State Conference of Mayors, the New York Press Association, and the state Economic Development Council.
According to Blais, the campaign will give New Yorkers a concrete way to support struggling local merchants, and encourage citizens to shop locally. If successful, the campaign will be repeated.
"Sept. 25 is the day to support and celebrate Main Street businesses that give the village so much of its charm and warmth," said Blais.
The NYPA has created print advertisements for the campaign, which will run in community newspapers around the state. The group has also designed banners for store windows to encourage as many local businesses as possible to create shopping incentives for the day.
"New York's independent businesses are the heart and soul of this state, and New York's weekly newspapers are doing everything they can to stand behind our small businesses," said Michelle Rea, NYPA executive director, noting the cooperation occurring in the campaign between municipal officials, shop owners, and business associations.