TICONDEROGA - The Ticonderoga Area Chamber of Commerce has a new executive director.
Barb Brassard took the job Sept. 21. She replaces Joe Conway, who left to take a marketing position in Glens Falls.
"We're very pleased and excited to welcome Barb aboard as our new executive director. Her experience, diverse interests and strong background in business assistance will be immensely valuable to our membership," said Pamela Nolan, chamber president. "We are delighted that she will be bringing her wide range of talents and warm personality to the TACC."
A Moriah native and resident, Brassard has served as the Essex County Empire Zone Program director. She first joined the program in 1993.
"My goals are to work with the chamber board members and area businesses to find out what they want from the program and the director," Brassard said. "I will then formulate a work plan using the knowledge I gain.
"I want to visit every area business and get to know them," she added. "It is my past experience that site visits are a valuable tool. I also plan to work with area groups and chambers to coordinate and promote our events. The key these days is to utilize a regional approach and to challenge Essex County residents to 're-discover your own back yard.' I have other thoughts and ideas that I hope to turn into long term goals as well."
Brassard went to the Essex County Empire Zone Program as a part-time secretary in 1993, working her way up to become program director. She was responsible for administration of the program, certifying qualifying businesses, revising the zone boundaries and reporting directly to state officials and other boards.
Brassard believes she has developed the skills to succeed with the Ti chamber.
"I find the chamber job attractive because what I have done for the past 16 years segues perfectly into this position," she said. "Ticonderoga has had Empire Zone designation since the late 1990s so I am familiar with the area. I am not coming to the job cold. I have attended meetings and worked with numerous Ticonderoga groups.
"I served on various marketing committees, including Lake Champlain Region Marketing Committee and Champlain Valley Heritage Network, with the past director and I will continue to do so," Brassard added. "I also feel my experience with business assistance will be a valuable tool."
The new chamber director also has a commitment to the area.
"I was born and raised in Moriah and haven't strayed very far; I live next door to the family farm," Brassard said. "My son Thomas works at International Paper Co. and I have two grandsons, TJ and Derek, who at the moment are both highly absorbed in playing football at Moriah Central School. I am an RSVP volunteer, I work on various town improvement projects and my main hobby is NASCAR racing, of which I am a huge fan."