TICONDEROGA - A growing body of evidence suggests that a gym membership may be a good investment.
According to the Centers for Disease Control and Prevention, inactive adults have significantly higher direct medical costs than active adults, and the costs associated with physical inactivity increase with age.
"To put it in perspective," said Pamela Bedard, owner of the Curves women's fitness center in Ticonderoga, "for every dollar you spend on wellness, you save as much as $5 on illness."
Curves has partnered with major health insurance and third party providers - including Healthways SilverSneakers, AARP and Blue Cross Blue Shield -who see financial benefits in wellness programs and offer reimbursements and incentives on Curves gym memberships to their plan members.
Blue Cross Blue Shield of Minnesota recently completed a landmark study that found that people who went to the gym at least eight times a month had significantly lower healthcare costs than those who did not.
In an era where many have no health insurance at all and those who do have higher co-pays, a gym membership may be the most affordable way to keep healthcare dollars in consumers' pockets.
Staying fit and maintaining a healthy weight can contribute to significantly reduced risks for various cancers, diabetes, heart disease, hypertension and many other debilitating conditions.
"The research is clear: exercising regularly and maintaining a healthy weight can save not only your life but your money as well," said Bedard. "Your health is your most precious asset, and not taking care of it is going to cost you more in the long run."
To help women save even more money, Curves of Ticonderoga is offering zero service fee with bag of groceries from March 9-28.
For more information, contact Bedard at 585-3626.
With nearly 10,000 locations worldwide, Curves is the world's largest fitness franchise. For more information, visit: www.curves.com